Video explaining the X-E1 and the Fujinon XF18-55mm F2.8-4 R LM

The Fuji Guys have done a video showing the main features of the X-E1 and the Fujinon XF18-55mm F2.8-4 R LM and explain briefly what the letters LM stand for (Linear Motor) and that it is a quieter and faster focusing system than the previous lenses.

There is also an explanation as why there are no aperture markings which is to keep it simple as its a variable aperture zoom, which kind of makes sense and I can see how that might confuse some people.

The pop up flash also gets a mention too with a neat trick for the Strobists and how to bounce the flash!